Christmas display for McArthurGlen featuring large nutcrackers offering gifts. The display reinforced the ‘Happy Gift Giving’ message of the Mcarthurglen Christmas marketing campaign. The nutcrackers illustrations were made into freestanding nutcracker soldiers with an incorporated tray being held by their hands. Each nutcracker was holding and presenting a collection of Christmas gifts. We designed, produced the bespoke props, installed and dressed the display at the Cheshire Oaks shopping centre.
Cheshire Oaks, Chester, UK